| |
 |
|
 |
Attack the student market hard this year with effective distribution of your printed publicity material.
Cost effective and highly targeted, The Student Bag delivers extensive visibility and reach for your brand across the following cities:
|
| MANCHESTER (Click to view profile) |
| LEEDS (Click to view profile) |
| LIVERPOOL (Click to view profile) |
| NEWCASTLE (Click to view profile) |
| BIRMINGHAM (Click to view profile) |
With over 7 years of marketing and print distribution experience we know we have to deliver results. Across a range of arts, cultural, music and youth culture sectors, our clients range from national promoters such as Gatecrasher, Marshall Arts, Serious, Artsworld, SJM Concerts (incl. V Festival), Live Nation [formerly Clear Channel] (incl. Download Festival) to national venue chains including Luminar Leisure. We have also executed campaigns for BBC Television, MTV, Kerrang!, a range of City Council offices and via our network of affiliate agencies we have undertaken work for numerous household brands including Nescafe, Peroni, Rizla, 02 & Orange to name a few.
As bespoke print distribution jobs, over the years we have helped promote hundreds of individual concerts and tours for bands and artists including Oasis, Richard Ashcroft, Red Hot Chili Peppers, Foo Fighters, Pink & Elton John.

We site experienced, personality driven distribution staff at each key campus for each university within the target region. The Student Bags are distributed throughout the day including key strategic times to coincide with morning breaks, lunchtimes and late afternoons/end of lectures. The Student Bags are distributed from the start of the second week of term so we miss the promotional ‘bun-fight’ at the start of freshers week yet still capture all Year 2+ returning students. As a client you have a choice as to the number of inserts you would like to include; 10K, 20K or 30K inserts depending on your level of budget. Obviously numbers of days and times of specific distribution activity will depend on how much print you would like us to distribute and also which cities you would lie to target.

Clients will use The Student Bag to drive information to the target consumer group for a number of different reasons. With many first year students away from home for the first time, they have new found freedom to make informed decisions in terms of future brand allegiances, product consumption & lifestyle. Certainly in the short term these allegiances will vary and be subject to market influences including advertising and marketing. Shopping, travel, a choice of bank, hair & beauty, music and entertainment will be high on the priority list where student consumption is concerned.
It is imperative that every brand or product looking to compete for this market share is both visible and appealing to the target market.
The Student Bag delivers this cost effectively and with massive reach. So, use The Student Bag to drive new market share or enhance existing penetration. Get in the Student Bag and get noticed.

(Per City: Manchester/Leeds/Liverpool/Birmingham/Newcastle)
Compared to say magazine or display advertising, The Student Bag gives a hugely flexible yet favourable spend to effectiveness ratio.
Rates quoted below include stuffing inserts and distribution. For as little as £350 you can guarantee your brand’s visibility this year across one the UK’s most thriving student campuses.
Quantity of Inserts |
Cost per Thousand |
Total Campaign Cost |
10,000 |
£35 |
£350 |
20,000 |
£30 |
£600 |
30,000 |
£25 |
£750 |
All rates subject to VAT at 17.5%.
NB: Student Bag Cover Advertising Rates on request. Multiple city campaigns subject to discount. Please ask your Account Manager for more information.
We’d love to talk to you in more detail about how The Student Bag can help to deliver your promotional and marketing results. For more information please contact:
Stef Loukes
Senior Account Manager
0161 907 0030
07812 159 619
stef@mcrmusic.co.uk
Lee Donnelly
Senior Account Manager
0161 907 0028
07976 154 374
lee@mcrmusic.co.uk

StickupMedia!clients include Bridgewater Hall, Urbis, Lowry Theatre, Royal Exchange Theatre, QueerUpNorth, Palace Theatre Manchester, The Opera House, BBC, Manchester City Council Events Unit, Manchester City Council Housing Unit, EMAP, Manchester Food & Drink Festival, Commonwealth Film Festival, Trafford Borough Council, Triangle, Urban Splash, Cultural Industries Development Service, In The City, Piccadilly Box Office, Kino Film Festival, Key 103, Download Festival, SJM Concerts, KLP, Kerrang!, Gatecrasher, Manchester Comedy Festival, Manchester Poetry Festival, Sale Waterside Theatre, Octagon Theatre, CMP and Live Nation.
|